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Privacy Policy

Traffic-Planner.com ("Company," "we," "us," or "our") operates https://traffic-planner.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, sell, license, transfer, retain, and otherwise process personal information. By accessing or using the Site, submitting information, or interacting with our services, you consent to the practices described in this Privacy Policy.

1. Scope of This Policy

This Policy applies to:

  • Visitors to our website.
  • Individuals who submit forms or request information.
  • Consumers whose data we collect from third parties.
  • Individuals whose information we purchase, license, or otherwise obtain.
  • Communications via email, phone, SMS, and other channels.

This Policy applies regardless of the device used to access our services.

2. Categories of Information We Collect

We may collect the following categories of information:

A. Identifiers

  • Full name, email address, phone number, and physical address.
  • IP address, device identifiers, online identifiers, and social media handles.

B. Commercial Information

  • Product or service interests, purchase intent, and transaction history.
  • Financial or credit-related interests where permitted by law.

C. Internet and Network Activity

  • Browsing history, clickstream data, referring URLs, ad interactions, and device data.
  • Cookie and tracking technology interaction data.

D. Geolocation Data

  • Approximate or precise location information.

E. Professional or Employment Information

  • Employer, job title, and industry details.

F. Inferences

  • Profiles reflecting consumer preferences, behavioral tendencies, purchasing intent, and demographic groupings.
  • Inferences related to creditworthiness when legally permitted.

G. Sensitive Personal Information

  • To the extent permitted by law, we may collect government ID numbers, financial account details, and information relating to credit or lending.
  • Other sensitive categories may be processed where voluntarily provided and legally permitted.
3. Sources of Information

We collect information directly and indirectly, including from:

  • User-submitted forms and direct communications.
  • Cookies, tracking technologies, analytics, and advertising technologies.
  • Marketing partners, affiliates, subsidiaries, lead generation partners, and data brokers.
  • Public sources, social media platforms, advertising networks, and other third-party providers.
4. How We Use Personal Information

We may use personal information for any lawful business purpose, including:

  • Marketing, advertising, direct outreach (email, SMS, phone), telemarketing, and audience building.
  • Lead generation, resale, licensing, data exchange, profiling, segmentation, and targeted campaigns.
  • Credit qualification and matching, and sharing with lenders, insurers, affiliates, and partners.
  • Service improvement, internal analytics, fraud monitoring, legal compliance, and business operations.
  • Business development, strategic planning, and corporate transactions.

We may combine information collected from different sources for these purposes.

5. Sale, Sharing, and Disclosure of Information

We may sell, rent, license, share, disclose, or otherwise transfer personal information to:

  • Marketing partners, advertisers, lead buyers, data brokers, and analytics providers.
  • Lenders, insurers, financial institutions, affiliates, subsidiaries, and service providers.
  • Government authorities when required by law.
  • Successors in merger, acquisition, financing, reorganization, or asset-sale transactions.

We may transfer personal information domestically or internationally and may disclose personal information without additional notice unless required by law.

6. No Guarantee of Confidentiality After Sale

Once personal information is sold, licensed, or transferred to a third party, that information is subject to the third party's privacy practices. We are not responsible for third-party actions, policies, or downstream data handling after lawful transfer.

7. Cookies and Tracking Technologies

We use cookies, pixels, web beacons, SDKs, device fingerprinting, scripts, and third-party ad technology to:

  • Track behavior across websites and sessions.
  • Deliver targeted and retargeted advertising.
  • Build audiences, evaluate campaign effectiveness, and support attribution analysis.

Users may disable cookies via browser settings, but some features may not function as intended.

8. Automated Decision-Making and Profiling

We may use automated systems and models to:

  • Score leads and assess commercial value.
  • Support creditworthiness assessment where legally permitted.
  • Match users with third parties and offers.
  • Profile interests or behavior for marketing and optimization.

By submitting information, users consent to such automated processing where permitted by law.

9. Data Retention

We retain personal information as long as reasonably necessary for business, legal, contractual, research, analytics, archival, or commercial purposes, including potentially indefinitely unless otherwise required by applicable law.

10. Data Security

We implement commercially reasonable safeguards to protect personal information. No system or transmission method is fully secure. Data transmission is at your own risk, and we do not guarantee absolute security.

11. User Rights (Where Applicable)

Depending on jurisdiction, individuals may have rights to:

  • Access, correct, or request deletion of personal information.
  • Opt out of sale or sharing of personal information.
  • Limit use of sensitive personal information.
  • Withdraw consent where processing is consent-based.

We may verify identity and may deny requests where permitted by law.

12. California Privacy Rights (CCPA/CPRA)

California residents may request disclosure of categories collected, sold, or shared, and may request deletion and opt out rights where applicable.

To submit an opt-out request, contact [email protected] with the subject line "Do Not Sell or Share My Personal Information."

We do not discriminate against users for exercising privacy rights.

13. Children's Privacy

Our services are not directed to individuals under 18. We do not knowingly collect personal information from minors. If we become aware of such collection, we may delete the information.

14. Third-Party Links

The Site may contain links to third-party websites or services. We are not responsible for third-party privacy practices, content, or security.

15. International Users

If you access the Site from outside the United States, you consent to the transfer, storage, and processing of information in the United States and other jurisdictions that may not provide equivalent data protection rights.

16. Business Transfers

In connection with any merger, acquisition, restructuring, bankruptcy, financing, or sale of all or part of our business, personal information may be transferred as a business asset, subject to applicable law.

17. Changes to This Policy

We may update this Privacy Policy at any time. Updates are effective when posted. Your continued use of the Site after changes are posted constitutes acceptance of the updated Policy.